Ultimate Guide to Building a Soap Making Business Empire: Step by Step Soapmaking Process, Methods & Recipes - Business Plan, Marketing, Pricing, Branding, Connecting with Real Customers & Much More Paperback – May 31, 2021

The book, Ultimate Guide to Building a Soap Making Business Empire, By Ally Russell, is a step-by-step guide for how to create and maintain this business in an expert manner. There are beautiful photos that are inviting, and this even sounds weird, but the photos are so inviting, concerning the soap, the soap looks delicious enough to eat. The author’s voice is fun and friendly. She wants the reader to understand that what she really means is that this is a book about creating a soap empire business to creating a friendly business just to sell to friends and local patrons. Okay, so the intro lines up the ways to “building this empire” that you can also turn into a smaller-scale business. With both she reassures the reader that you don’t have to have any experience in either making soaps or knowing how to set up a business. My sense, from reading the book, is that you just have to have a desire and excitement. One way to get you excited or emphasize your excitement is for you to brainstorm ideas and keep them in a journal. My favorite section, as always, is the history, in this case of soap. She says, “The earliest recorded evidence of the creation and use of soap goes back to around 2800 BC in ancient Babylon. Then she follows through how the history of the soap gets us to the present! She shows us the detailed list of ingredients you can use, like the fun, lavender and oils. She asserts that you can have more commercial ingredients to those that make the soap have a more homemade feel. In my opinion the fragrances are the best! In terms of a workspace, at home like in the backyard, she offers us details for things like ventilation, lighting, products, storage, etc. You can recognize the tools in the pictures she offers. She even writes about the clothes you should wear and the difference between “fluffy lather” and soaps that don’t have “fluffy lather.” For example, there are “hard soaps” and “soft soaps.” She shows us fun molds, recipes, the cold process of making soap and the hot process. Keep notes she says, keep notes!

Ultimate Guide to Building a Soap Making Business Empire: Step by Step It is a very complete and detailed book, the author Ally Russel educates us from the historical background of soap making in different civilizations, then guides us to choose the right workplace What will our utensils be, what will we use each one, what are the chemical compounds we will use? This explains it in a very simple way for everyone, even if we do not have deep knowledge of chemistry. The different types of oils, essences, flowers, fruits that we can use according to the benefits and properties that we want in the soap, as well as the chemical reactions that occur step by step, how to manufacture our soap creamy, hard, moisturizing, extra moisturizing, the post-rest time before use, safety and protection rules during preparation, Basic soap recipes, although it inspires us to be creative and create personal recipes as well and lastly it gives us all the coordinates to turn this into a serious and constituted business, financial information, how to create the digital store, positioning in social media, labels, and words keys according to the social network used, it is a very detailed book, ideal for anyone who wants to learn how to make soap, who wants to make it a successful, or commercial entrepreneurship as useful knowledge at any time in life.

Ally Russell's friendly tone makes this book an easy read for all aspiring commercial soap makers. She smoothly walks the readers through the essentials of soap making in the first part and the nitty gritty of marketing and sales in the second. She writes at length on every aspect of soap making be it the appropriate tools or the suitable space needed to manufacture soap or on issues like cleanliness , safety and the exclusion of harmful products in making healthy soaps. The book makes not just soap making but soap selling an attainable job by explaining in layman's term the necessity of a solid business plan, realistic goals, determination of target market, price and an exit strategy if things go sour. The writer does not veil the hard work, the sleepless nights or the unending paperwork that go into making and selling soaps. She rather gives a practical insight into the fascinating world of soap making and inspires the soap makers to satiate their creative hunger as well as make their creations viable in the market.

The author covers all aspects of not just the "how to" of soap-making but of marketing the finished product as well. It is so packed with information that I found something on every page that was relevant and interesting.In discussing ingredients, she refers to issues relating to human health, safety, and the environmental implications of harvesting particular ones. The history of soap-making is given as well, along with her own reasons for taking up the vocation. I enjoyed the casual tone, but did not find the writing sloppy or full of grammatical errors.As a not very business-minded person, I really appreciated the business/marketing advice. It won't just apply to soap-making but to the marketing of other products/services as well.The book was a worthwhile purchase, and I plan to keep it handy!

I have been soaping for about 2 years and wasn't sure what to expect with this book. I love it! This is definitely a resource that I will keep handy, mark up, and use.Yes, I knew a lot of this information, but certainly not all. Questions were answered, and potential roadmaps were provided.Thank you, Ally! We'll written!

Right now I’m a hobbyist soap maker but I’m seriously considering making it a business but what was stopping me is all the formal things like like getting permits and other requirements to start a serious business venture. This book eased my mind by explaining everything to me in a direct but simple manner. I greatly recommend this book to anyone that wants to take a step forward from making their hobby a source of income and finally their mainly source of income. Greatly written and with lots of info that won’t leave your brain feeling scrambled.