It's A 10 Miracle Five Minute Hair Repair Conditioner for Blondes, 5 Ounce

I really like this product and that's a lot coming from someone who has had the hardest time finding the right conditioner. I'm African American and Caucasian with heavily highlighted (almost completely) non relaxed blonde hair. I have tried SO many products in my hair with no luck since highlighting and bleaching is so severe on hair. At first I was mixing this product with Redken Pure Pearl since Pure Pearl was the only conditioner that really brightened my hair. Now I leave this product in my hair alone overnight and rinse it out in morning along with adding Redken Color Stay conditioner after rinsing it out, then rinsing again after 5 mins. My hair feels so soft and is very manageable, it is not frizzy and is a very pretty bright blonde. It has the same effect as the toner does in the salon. I have received so many compliments asking if I have had my hair done in a salon. I think the key is leaving this product in longer than 5 minutes.When I was leaving it in for 15 minutes it did not give me the same effect as the overnight treatment. Also after shampooing (with a good blonde shampoo like John Frieda Lustrous Touch) towel dry your hair to remove some water then add the conditioner.Kayla

I can't quite speak to the color retaining quality because I recently got my hair dyed (refreshed), but so far no complaints. What I really loved about this product is its conditioning properties. I have very fine (Asian) hair and my scalp tend to be oily, this results in often flat and weighed down hair. I have to take immense care when applying conditioners so that my roots don't get any. With other conditioners, whenever it so much as touches my root, my hair will be weighed down and get oily very quickly. Sometimes even letting the conditioner sit for too long can cause the same problem. I gave this one a try on a whim and rubbed the conditioner in all over including my roots and let it sit for pretty long. The result is amazing, my hair is super soft and bouncy, and not oily at all. (This is not a result of my hair dye because I've tried other conditioners when my hair was dyed all over)

I had never seen this in a store so I was intrigued when I found it. I’ve always loved it’s a 10 products. I have platinum hair which needs lots of love and care and this leaves my hair feeling so moisturized and soft. I have some split ends as well and I feel this and applying the regular it’s a 10 leave in afterwards makes my hair feel and look super healthy. It has a little purple tone for toning but in that aspect I really don’t see that it does any toning. The purple is super duper light so I’m not sure how toning would work with such a light shade. But I didn’t get for that so that was not a big deal for me. I use my purple shampoo for that. Overall 10/10 for making my hair healthy and feel healthy.

I love the lemon smell and the color is enhanced great.

I originally bought this at TJMaxx years ago and the scent was similar to Thierry Mugler's "Angel" fragrance. Very subtle and nice. This tube works the same but smells way different so either manufacturing has changed or the product is not the same. its great for blondes or platinum gray hair. Not too purple.

I use the entire It's a 10 line, and when something new comes out...you bet I've got it stashed under the sink. Especially if its's for blondes! The thing about this line is that is truly does work. When you have to balance between moisture and protein for your damaged hair, these products hit both extremely well and leave your hair smelling great too! That being said, the Miracle Five Minute Hair Repair for Blondes is, well let's just say, it's amazing. It does it's job extremely well leaving your hair fully moisturized AND it has a tint of purple which all blondes know is a blondes best friend to fight the endless fight against brass and orange that creeps up on us every now and then. It leaves your hair extremely silky and soft. I'm a hair dye/platinum doo junkie and this is one of my weapons in the combat of damaged hair I keep in my arsenal!

I love this product as it softens my hair after the shampoo toner. But it arrived a complete mess in the package. I have to ship it back instead of just getting a replacement without the hassle of dealing with this mess.

I love this product, I've been using it for over 10 years, I miss the old scent from a few years back but the quality is still there. I use it every time I wash my hair instead of conditioner and it makes my hair so soft, silky and easy to comb through. Highly recommend!!