Coca-cola " Detach, Stretch, Flake! " * Pack of 6 for 500ml - 16.9fl.oz Each * [ Italian Import ]

Description

As every year since the dawn of time this year on Christmas is approaching and, as is the case for several years, will soon be launching the new Coke spot! Obviously for Christmas at the core of the message could not be happiness, but not happiness but the staff shared. "Make someone happy and you will be happy too," this is the slogan that will be used for the new Coke spot. But how will, Coca Cola, to be spread happiness in the world? With a simple red bow, Chistmas, which can be simply created by the label of the bottle. But how? "Detach", "Pull", "Bow" these are the words that have appeared in the first images of the Coca-Cola commercials. spot coke spot coke Just simply "remove" the label from the bottle and "pull" the silver tape that is under the label: the "bow" is now ready to spread happiness! This ambitious project will benefit from the spread of happiness, of course, the support of an impressive campaign communication: from the 19th of November, in fact, POP materials will be present in more than 8,000 stores throughout Italy and, in addition, a plan will be prepared that will cover more InStore 6,000 stores. In addition to the bow of happiness Coca Cola has created 3 cans season, obviously from the collection, which you can get by purchasing packs of Coke or Fanta in various formats. Within many outlets will also be available for exhibitors that will bring the graphics of the bow of happiness. In addition to all these activities could not miss, of course, the traditional Coke spot that will be "on-air" from November 30. To best prepare for Christmas we have to move in advance: advent calendars, trees, nativity scenes, lights and any number plus of course the gifts for our loved ones: in addition to all this we await the new Coke spot that, like all years, will be able to prepare well for Christmas instilling in us the spirit of Christmas we had as children!