INNOVATIVE HAIR CARE - Trust in L'Oréal's legacy of quality and innovation since 1973.
SILK SHINE FORMULA - Infused with Care Supreme Conditioner for that salon-fresh finish.
FADE DEFYING BRILLIANCE - Experience vibrant color that lasts longer than your last meeting.
VERSATILE COLOR OPTIONS - From bold reds to cool blondes, find your perfect match.
UNLEASH YOUR INNER ARTIST - Transform your look with over 50 stunning shades!
L’Oréal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color offers a vibrant, long-lasting hair color experience with a unique gel formula and Care Supreme Conditioner. Available in a pack of 2, this hair dye provides over 50 shades to choose from, ensuring you find the perfect hue to express your style while maintaining shine and vibrancy.
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