Aktuelle Entwicklungen und Managementherausforderungen der B2C-Vermarktung im Profifußball: Eine Analyse der Bedeutung von Fanmarketingkonzepten in ... dargestellt am Beispiel des VfL Wolfsburg

Name: Aktuelle Entwicklungen und Managementherausforderungen der B2C-Vermarktung im Profifußball: Eine Analyse der Bedeutung von Fanmarketingkonzepten in ...
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Product ID: 415353757

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