wet n wild Mega Last Incognito All-Day Full Coverage Liquid Matte Concealer, Fair Beige, 0.18 Ounce

I use an awful lot of concealer and need to keep the price/each to a minimum. I’d recently been searching for a replacement for my favorite, discontinued NYX HD Studio Photogenic concealer, I first took a chance on WET n WILD Photo Focus. Well, THAT was a disappointment! The formula is thinner than my foundation and doesn’t conceal ANYTHING!!My next selection was this INCOGNITO formula. It works very well. It’s build-able, more pigmented and somewhat ‘waxy’/oil-based, so it does a nice job of covering the bad spots. I have experienced no adverse skin reactions and it stays where it’s put, throughout the day, until removed. I had to get two different shades to make my own custom hue, but I am happy with this and will repurchase.

Conceals very well. Doesn't cake. It comes on thin. Easy application. Not oily. Goes on smooth. Good quality.

Good coverage, lasting wear, and isn't quick to separate with a little sweat. Minus one star just because I wish they made the applicator wands slightly flexible so that I don't have to use a tool to remove the stopper when the product is around the edges of the tube and no longer accessible with the applicator.

10/10

my favorite concealer ever :333 super cheap but blends so perfectly and has great coverage !

Color match is ok. Too light for my skin compared to the same shade from other brands.

I've used many cover-ups, from Estee Lauder to Elf and this is by far the best one. I have a combination complexion and this blends well and stays on most of the day. You can't beat the price!

I love this product I have bought it 3 times it disappears into your mackup when blenddid it is as if you don’t have mackup on