COLORCHARM Permanent Liquid Hair Color for Gray Coverage, Red

Always my go to color. Been using it for years. Still order everything I need it.

Me sorprendió mucho la consistencia del tinte, es más espeso de lo que esperaba y se aplica muy fácil sin gotear. El color rojo quedó vibrante y uniforme, cubrió perfectamente todas mis canas desde la primera aplicación. El olor es fuerte durante la aplicación pero se disipa rápido, y mi cabello quedó suave, nada reseco como con otros tintes que he usado antes.

If you want a dark, cherry, red color, and you already have darker hair, this is perfect. If you want like a lighter raspberry-ish color or pomegranate, then it’s probably gonna look like that, I also got the toner and mixed it in it because I didn’t want it to come out brassy and it did not. It’s beautiful it looks like dark cherry I’ve never had a hair color that came out exactly what it was named and it was really great coverage. If you do color your hair and would like to try this product and make sure you get to developers because they don’t tell you that, it’s just we offer professional use well I figured it out! But truly really it’s also easier to put on your head when you’re waiting for it to be on there for however long good stuff and Wela is a great great company. It’s been around forever.

Don’t forget to get the developer 20% with the hair dye. I used this product before and would recommend it.

Love love love Wella color charm permanent hair dye. It is my favorite hair dye brand to use. It lasts me 7-8 wks and doesn’t bleed or fade quickly at all.

I normally buy my Wella hair color in the store but i couod not find the color I used in the past… but Amazon had it! I dont have to go to the store for this anymore! Same price and available.

I absolutely love this color! My hair was blonde and over the summer I dyed the top dark purple and bottom teal...which faded to green in certain parts and back to blonde in others. In the sunlight it is a beautiful red brown that is very close to my natural color. I also had a lot of gray and it covered it right up. I intend to buy again for touch up. Highly recommend

Good coverage, bad color. Black cherry should be a dark red, not dark purple. Now tell me how to FIX this!

A great product and for the price, how can you go wrong! I was a little skeptical when the packaging changed, however, I find the product is better. The red shines through more! This is my go to color.

Best hair dye in the world! And if you like jet black with red over tones, you'll love Black Cherry, I have used nothing else for the past 30 years.

Good. More plum then I was expecting, however still looked good

j'adore les produits Wella, couleur qui tient longtemps sur les cheveux et ils ont une belle palette de couleur, pour moi le rouge cerise est tout simplement magnifique

all good