---
product_id: 42569660
title: "Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz"
brand: "the ordinary"
price: "€ 23.45"
currency: EUR
in_stock: true
reviews_count: 13
category: "The Ordinary"
url: https://www.desertcart.de/products/42569660-granactive-retinoid-2-emulsion-advanced-retinoid-alternative-for-anti-aging
store_origin: DE
region: Germany
---

# 2% Granactive Retinoid for potent anti-aging Hydroxypinacolone Retinoate - gentle, irritation-free Boosts collagen & elastin for firmer skin Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz

**Brand:** the ordinary
**Price:** € 23.45
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock radiant, age-defying skin—because your glow waits for no one!

## Quick Answers

- **What is this?** Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz by the ordinary
- **How much does it cost?** € 23.45 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.de](https://www.desertcart.de/products/42569660-granactive-retinoid-2-emulsion-advanced-retinoid-alternative-for-anti-aging)

## Best For

- the ordinary enthusiasts

## Why This Product

- Trusted the ordinary brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Firm & Youthful Glow:** Supports natural collagen and elastin production to enhance skin elasticity and restore a radiant, lifted appearance.
- • **Gentle Yet Effective:** Formulated with Hydroxypinacolone Retinoate and Tasmannia Lanceolata Extract to calm skin and minimize redness—perfect for sensitive skin types.
- • **Next-Gen Retinoid Power:** Experience advanced anti-aging with 2% Granactive Retinoid that visibly smooths fine lines and wrinkles without harsh irritation.
- • **Clean & Conscious Beauty:** Cruelty-free, vegan, and free from aluminum, coaltar, silicone, and sulfates—because your skin deserves pure care.
- • **Nighttime Skincare Essential:** Designed for evening use to seamlessly integrate into your routine, delivering visible texture improvement by morning.

## Overview

The Ordinary Granactive Retinoid 2% Emulsion is a cutting-edge, moderate-strength retinoid serum that targets fine lines, wrinkles, and uneven skin texture. Utilizing Hydroxypinacolone Retinoate, it delivers effective anti-aging benefits without the irritation typical of traditional retinol. Enhanced with anti-irritant Tasmannia Lanceolata Extract, this fragrance-free, vegan formula supports collagen and elastin production for firmer, youthful skin. Ideal for all skin types and designed for nighttime use, it’s a clean, cruelty-free skincare essential that’s rapidly gaining acclaim among beauty professionals and enthusiasts alike.

## Description

desertcart.com: The Ordinary Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz : Beauty & Personal Care

Review: Gentle but super effective - After one use i felt the difference in my skin. Increased firmness. Not oily, easy to apply, no scent, absorbs well
Review: Great stuff! - I have noticed a huge difference in my skin while using this and it’s only been 4 days since I purchased! My skin feels tighter and texture is improving!

## Features

- MODERATE STRENGTH RETINOID FORMULA: Targets visible signs of aging, including fine lines and wrinkles, while improving skin texture and tone.
- GENTLE ON SKIN: Uses next-generation retinoid ingredient, Hydroxypinacolone Retinoate, for results without the irritation commonly associated with retinol.
- IMPROVES ELASTICITY: Helps to support skin's natural collagen and elastin for firmer, more youthful-looking skin.
- SPECIALLY FORMULATED: Contains Tasmannia Lanceolata Fruit/Leaf Extract, a known anti-irritant to help reduce potential irritation and calm the skin.
- IDEAL FOR NIGHTTIME USE: Apply in the evening as part of your skincare routine, after cleansing and before creams.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B071HHSMTT |
| ASIN  | B071HHSMTT |
| Active Ingredients | Retinol |
| Best Sellers Rank | #4,017 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #119 in Facial Serums |
| Brand Name | The Ordinary |
| Customer Reviews | 4.6 4.6 out of 5 stars (3,981) |
| Global Trade Identification Number | 00769915190045 |
| Is Discontinued By Manufacturer  | No |
| Item Form | Serum |
| Item Volume | 1 Fluid Ounces |
| Item Weight | 30 Grams |
| Item model number  | 3052784 |
| Manufacturer | DECIEM |
| Manufacturer  | DECIEM |
| Manufacturer Part Number | 3052784 |
| Material Features | Cruelty Free, Vegan |
| Material Type Free | Aluminum Free, Coaltar Free, Silicone Free, Sulfate Free |
| Model Number | 3052784 |
| Number of Items | 1 |
| Product Benefits | Targets visible signs of aging, including fine lines and wrinkles, while improving skin texture and tone. |
| Product Dimensions  | 1.31 x 1.31 x 4.5 inches; 1.06 ounces |
| Recommended Uses For Product | Anti-aging, Skin Texture Improvement |
| Scent Name | Fragrance Free |
| Skin Tone | All |
| Skin Type | All |
| Special Ingredients | Retinol |
| Target Use Body Part | Face |
| UPC | 769915190045 |
| UPC  | 769915190045 |
| Unit Count | 1 Fluid Ounces |

## Product Details

- **Scent:** Fragrance Free
- **Skin Type:** All
- **Special Ingredients:** Retinol
- **Use for:** Face

## Images

![Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz - Image 1](https://m.media-amazon.com/images/I/516V6CiKopL.jpg)

## Questions & Answers

**Q: How does The Ordinary Granactive Retinoid 2% Emulsion support skin concerns?**
A: The Ordinary Granactive Retinoid 2% Emulsion contains next-generation retinol-alternative technologies to target visible signs of aging, including fine lines and wrinkles, textural irregularities, and uneven skin tone.

**Q: How should I use The Ordinary Granactive Retinoid 2% Emulsion serum?**
A: Apply our Granactive Retinoid 2% Emulsion serum in your PM routine after water-based serums and before heavier creams. Be sure to refrigerate after opening. Retinoids can increase sensitivity to UV radiation, so we recommend daily sunscreen use.

**Q: Can I use The Ordinary Granactive Retinoid 2% Emulsion with other retinoids?**
A: No, this formulation should not be used in conjunction with other retinoids, including retinol, retinaldehyde, or retinoic acid.

**Q: Is The Ordinary Granactive Retinoid 2% Emulsion suitable for all skin types?**
A: Yes, The Ordinary Granactive Retinoid 2% Emulsion is suited for all skin types.

**Q: Does The Ordinary Granactive Retinoid 2% Emulsion increase sun sensitivity?**
A: Yes, retinoids can make the skin more sensitive to UV radiation. Sun protection is particularly important when using this product during the day.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Gentle but super effective
*by S***S on February 7, 2026*

After one use i felt the difference in my skin. Increased firmness. Not oily, easy to apply, no scent, absorbs well

### ⭐⭐⭐⭐⭐ Great stuff!
*by A***R on January 21, 2026*

I have noticed a huge difference in my skin while using this and it’s only been 4 days since I purchased! My skin feels tighter and texture is improving!

### ⭐⭐⭐⭐⭐ A staple in my skincare routine!
*by K***B on June 28, 2025*

I’ve been using this retinol serum and it’s honestly been more effective than some prescription ones I’ve tried. It’s helped clear up my breakouts and leaves my skin feeling so soft and smooth. I’ve even noticed a nice glow after using it—my 47-year-old skin looks more radiant than it has in years! I also love that it feels like a great value for the price, and the packaging looks nice too. As for the scent, it kind of depends—some days I don’t notice it at all, other days it smells a bit strong. Moisture-wise, it doesn’t dry my skin out immediately like some other retinols, but I do make sure to follow up with a good moisturizer just in case. Overall, I’m really happy with how it’s working for my skin.

## Frequently Bought Together

- The Ordinary Granactive Retinoid 2% Emulsion, Advanced Retinoid Alternative for Anti-Aging and Skin Texture Improvement, 1 Fl Oz
- The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin
- The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum for Dark Circles and Tired Eyes

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*Product available on Desertcart Germany*
*Store origin: DE*
*Last updated: 2026-03-13*