---
product_id: 3336095
title: "White on White Whitening Treatment Dog Shampoo (16OZ)"
brand: "chris christensen"
price: "€ 62.84"
currency: EUR
in_stock: true
reviews_count: 13
category: "Chris Christensen"
url: https://www.desertcart.de/products/3336095-white-on-white-whitening-treatment-dog-shampoo-16oz
store_origin: DE
region: Germany
---

# Brightens & whitens coat Safe for puppies 8+ weeks Free from harsh chemicals White on White Whitening Treatment Dog Shampoo (16OZ)

**Brand:** chris christensen
**Price:** € 62.84
**Availability:** ✅ In Stock

## Summary

> ✨ Elevate your dog’s glow game — because every coat deserves to shine!

## Quick Answers

- **What is this?** White on White Whitening Treatment Dog Shampoo (16OZ) by chris christensen
- **How much does it cost?** € 62.84 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.de](https://www.desertcart.de/products/3336095-white-on-white-whitening-treatment-dog-shampoo-16oz)

## Best For

- chris christensen enthusiasts

## Why This Product

- Trusted chris christensen brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Long-Lasting Shine:** Keeps coats radiant and soft for up to 4 weeks without residue.
- • **Dazzling Stain Removal:** Eradicates yellow stains & dirt for a brilliant, show-ready coat.
- • **Multi-Color Enhancement:** Boosts vibrancy in white, black, brown, and red coats alike.
- • **Trusted by Pros Since 1996:** The original whitening shampoo designed for show dogs, now your pup’s secret weapon.
- • **Gentle Yet Powerful Formula:** No bleach or harsh chemicals—safe for sensitive skin and puppies.

## Overview

Chris Christensen White on White Whitening Treatment Dog Shampoo is a professional-grade, chemical-free formula designed to remove yellow stains and enhance coat colors for dogs of all ages and breeds. Safe for puppies 8 weeks and older, it brightens white coats and enriches darker hues while maintaining softness and texture. Trusted by groomers and show dog owners since 1996, this 16oz shampoo delivers long-lasting brilliance without harsh chemicals or residue.

## Description

desertcart.com : Chris Christensen White on White Whitening Treatment Dog Shampoo (16OZ) : Pet Shampoos : Pet Supplies

Review: A must have for brightening white fur! - I have a cream colored standard Poodle. She loves to get outside get dirty, play tough with the big boys. If she was a human, she’d be playing soccer in a muddy rainstorm. Someone recommended that shampoo to brighten her coat and to get the dirt out. I recommend and so does the manufacturer to buy Christensen Clear Coat- prewash first…it takes out all the bacteria and impurities. The white shampoo is more of a bluing agent to clean and brighten; as well as lift the stains out of your dog coat. They recommend 10 minutes. But I went to 15 which they also said you can do because sage stain was pretty deep. I would say at 90% lifted. There were a few little sections that needed more time, and another future washing, but other than that excellent product. My groomer has used it before on her before the stains and she looked like she was electrified. She was stunning. The shampoo itself has a Very light fragrance, nothing to really haunt you or your dog. My dog didn’t seem to mind it at all. It lathers nicely. I would recommend also wearing a pair of gloves since it is a whitening blowing solution I would say it took off four weeks of dust Florida forest mud and heaven knows what else. I will say that my bathtub ran dirty for a good 10 minutes when I was renting her. That’s another thing you wanna make sure that you really rinse your dog well after this. With a Poodle, you have to blow the coat after you wash them to get the air under the fur and give them that nice airy fluffy look. And this product really brought the shine out. She was actually glowing. For sporting Dog she took on a whole show Dog look. My dog would rather be hunting ducks than being in a shower ring. But yes, excellent product does what it says. The seller beautifully packaged it put a safety tape around the top, keeping it from moving or leaking, which I really appreciated and I look forward to buying more of this product in the future a definite must have for my grooming set up.
Review: Very impressed with the results - I purchased Chris Christensen White on White Whitening Treatment Dog Shampoo for my dog, and I'm very impressed with the results. It did an excellent job brightening and enhancing my dog's white coat, making it look cleaner and more vibrant after just one use. The shampoo lathers well, rinses out easily, and leaves the coat feeling soft and fresh. I also appreciate that it helps reduce yellowing and stains without being harsh on the skin. The whitening effect looks natural and doesn't leave any unnatural tint behind. A little product goes a long way, so the bottle should last quite a while. If you have a white or light-colored dog and want to keep their coat looking bright and well-groomed, this shampoo is definitely worth trying.

## Features

- DOG WHITENING SHAMPOO – Chris Christensen White on White Dog Shampoo gets the yellow out! This product is an optic intensifying treatment within a shampoo, removing all yellow stains, and will also enhance darker colors, leaving a luscious sheen. It brightens and whitens the coat while maintaining the coat’s texture. The result is a stain-free, brilliant, dazzling coat that’s soft to the touch. Available in two sizes; 16 fl. oz for at-home use and a gallon for professional use.
- PERFECT FOR PUPPIES – use from 8-weeks upwards. Chris Christensen’s Whitening Shampoo for dogs is ideal for removing urine stains from potty training, marks from doggy daycare, and dirt from the dog park. Using White on White neutralizes unwanted stains that cleansing does not remove such as grass, saliva, clay, food, and blood.
- SAFE TO USE – White on White Shampoo does not contain bleaching agents, harsh chemicals, or softening agents to irritate you or your pup’s skin, and while a purple shampoo in color it will not stain hands, towels, or tubs. For best results, follow with Chris Christensen After U Bathe to rinse out any shampoo residue, condition the coat, and add moisture. White on White Shampoo lasts up to 4 weeks and will not rub off on hands, clothing, or furniture. A strand test is recommended on porous coats.
- ENHANCE COLORED COATS – not just for white dogs! Chris Christensen White on White Shampoo can be used on mixed coat colors. Blacks, browns, and reds will be enhanced, adding vibrancy and sheen. Perfect for Border Collies, Rough Collies, Beagles, Cavalier King Charles Spaniels, and more, along with any white-only breeds such as Maltese, Bichon Frise, Samoyeds etc.
- BEST IN SHOW RESULTS – made in the USA. White on White is the first ‘true’ coloring correcting shampoo created initially for show dogs by Chris Christensen in 1996. Regarded highly in and out of the show ring, Chris Christensen dog grooming products have a reputation for performance and perfection. Trusted by professional groomers, show exhibitors, and caring dog owners.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000NV87FG |
| Best Sellers Rank | #4,733 in Pet Supplies ( See Top 100 in Pet Supplies ) #39 in Dog Shampoos |
| Brand | Chris Christensen |
| Brand Name | Chris Christensen |
| Customer Reviews | 4.5 out of 5 stars 5,012 Reviews |
| Global Trade Identification Number | 00851163000341 |
| Included Components | 16oz white on white shampoo |
| Item Form | Liquid |
| Item Type Name | Dog Shampoo |
| Item Weight | 16 ounces |
| Liquid Volume | 473 ml |
| Manufacturer | Pedigree Supplies, Inc. T/A Cherrybrook |
| Manufacturer Part Number | 03167 |
| Material Type Free | Bleaching Agents Free, Harsh Chemicals Free, Softening Agents Free |
| Model Number | 03167 |
| Pet Type | Dog |
| Product Benefits | Conditioning |
| Recommended Uses For Product | Whitening, Conditioning |
| Scent | Unspecified |
| Scent Name | Unspecified |
| Special Ingredients | Hydrolyzed Keratin Protein, Wheat Protein |
| Target Species | Dog |
| UPC | 851163000341 |
| Unit Count | 16 Fluid Ounces |

## Product Details

- **Brand:** Chris Christensen
- **Material Type Free:** Bleaching Agents Free, Harsh Chemicals Free, Softening Agents Free
- **Product Benefits:** Conditioning
- **Recommended Uses For Product:** Whitening, Conditioning
- **Scent:** Unspecified

## Images

![White on White Whitening Treatment Dog Shampoo (16OZ) - Image 1](https://m.media-amazon.com/images/I/61irj93QP1L.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: How long does White on White Shampoo last?**
A: White On White is semi-permanent color and lasts up to 4 weeks. For best results follow with After U Bathe Rinse to seal the hair cuticle.

**Q: How often should I use White on White Shampoo?**
A: If you bathe weekly/every other week, apply every 3 baths. If you bathe monthly or longer, apply every other bath. If you use the products too often it will cause the pigment to build-up in the cuticle and over-correct.

**Q: Can this be used on cats?**
A: Yes, you can use this product on cats from 8-weeks and older.

**Q: My dog's coat is not solid white. Can I still use White on White Shampoo?**
A: Yes. It can be used on bi-color, tri-color, merle, piebald, spotted coats, and more. Any coat that has white in it will benefit from White on White Shampoo. Other coat colors will also be enhanced, given them a luscious, rich sheen.

**Q: Do I need to dilute this shampoo?**
A: No. It is ready to use straight from the bottle.

## Customer Reviews

### ⭐⭐⭐⭐⭐ A must have for brightening white fur!
*by M***L on July 12, 2026*

I have a cream colored standard Poodle. She loves to get outside get dirty, play tough with the big boys. If she was a human, she’d be playing soccer in a muddy rainstorm. Someone recommended that shampoo to brighten her coat and to get the dirt out. I recommend and so does the manufacturer to buy Christensen Clear Coat- prewash first…it takes out all the bacteria and impurities. The white shampoo is more of a bluing agent to clean and brighten; as well as lift the stains out of your dog coat. They recommend 10 minutes. But I went to 15 which they also said you can do because sage stain was pretty deep. I would say at 90% lifted. There were a few little sections that needed more time, and another future washing, but other than that excellent product. My groomer has used it before on her before the stains and she looked like she was electrified. She was stunning. The shampoo itself has a Very light fragrance, nothing to really haunt you or your dog. My dog didn’t seem to mind it at all. It lathers nicely. I would recommend also wearing a pair of gloves since it is a whitening blowing solution I would say it took off four weeks of dust Florida forest mud and heaven knows what else. I will say that my bathtub ran dirty for a good 10 minutes when I was renting her. That’s another thing you wanna make sure that you really rinse your dog well after this. With a Poodle, you have to blow the coat after you wash them to get the air under the fur and give them that nice airy fluffy look. And this product really brought the shine out. She was actually glowing. For sporting Dog she took on a whole show Dog look. My dog would rather be hunting ducks than being in a shower ring. But yes, excellent product does what it says. The seller beautifully packaged it put a safety tape around the top, keeping it from moving or leaking, which I really appreciated and I look forward to buying more of this product in the future a definite must have for my grooming set up.

### ⭐⭐⭐⭐⭐ Very impressed with the results
*by C***R on June 24, 2026*

I purchased Chris Christensen White on White Whitening Treatment Dog Shampoo for my dog, and I'm very impressed with the results. It did an excellent job brightening and enhancing my dog's white coat, making it look cleaner and more vibrant after just one use. The shampoo lathers well, rinses out easily, and leaves the coat feeling soft and fresh. I also appreciate that it helps reduce yellowing and stains without being harsh on the skin. The whitening effect looks natural and doesn't leave any unnatural tint behind. A little product goes a long way, so the bottle should last quite a while. If you have a white or light-colored dog and want to keep their coat looking bright and well-groomed, this shampoo is definitely worth trying.

### ⭐⭐⭐⭐⭐ Expensive, but truly worth it for white dogs with sensitive skin
*by M***D on January 11, 2026*

I purchased the Chris Christensen White on White Whitening Treatment Dog Shampoo (16 oz) and use it with my white dog at home. Having a white dog who loves being outside often leads to a gray or brown dog, and I’ve tried many different whitening shampoos over the years. This one works better than any I’ve used. What I liked: Actually whitens without leaving a dull or bluish tint Gentle enough for a dog with sensitive skin Makes a noticeable difference after just one bath Leaves my dog looking clean and bright, almost like a different dog What could be improved: It’s on the expensive side Overall, I found this shampoo very effective and well worth the cost. Because my dog has sensitive skin, I can’t bathe her often, and this shampoo does not irritate her at all. It leaves her looking clean, bright, and healthy after every use. I would absolutely continue purchasing this and recommend it to anyone with a white dog who struggles to keep their coat looking clean.

## Frequently Bought Together

- Chris Christensen White on White Whitening Treatment Dog Shampoo (16OZ)
- Chris Christensen Ice on Ice Detangler and Finishing Dog Spray, Groom Like a Professional, Ready to Use, Helps Brush/Comb Glide Through Coat, Conditions, No Residue, All Coat Types, Made in USA, 16 oz
- Chris Christensen Ice on Ice Detangling Dog Conditioner, Groom Like a Professional, Dematts, Moisturizes, Creates Long Lasting Silkiness, All Coat Types, Made in USA, 16oz

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*Product available on Desertcart Germany*
*Store origin: DE*
*Last updated: 2026-08-27*